Designers Triangle: Choose 2

Our customers must choose only two out of the three options. They can't have it all. It's a reality of life, and our customers must deal with it. Designers must deal with it.

Designers Triangle: Fast, Good, or Cheap

1. GOOD & FAST = EXPENSIVE

Choose good and fast and I will postpone every other job, cancel ALL my appointments, make up an excuse for my wife just to get your job done, and stay up 25 hours a day to get your job done. But don't expect this to be cheap.

2. GOOD & CHEAP = SLOW

Choose good and cheap and I will do a great job for a discounted price, but be patient till I have a free moment from paying clients.

3. FAST & CHEAP = INFERIOR

Choose fast and cheap and expect the inferior job delivered on time. You truly get what you pay for, and in our opinion this is the least favorable choice of the three. This could even be called Quick and Dirty. All I ask for is....

Travis Smith

Executive, Architect, Technologist

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I am a visionary and results-oriented technology executive with a proven track record of driving innovation and business growth through strategic leadership in data, AI, consumer engineering, and technology architecture. With a relentless commitment to excellence, I have spearheaded transformative initiatives and built high-performing teams that deliver impactful and revenue generating solutions. As a Distinguished Engineer and VP of Engineering, I bring extensive experience in enterprise architecture, SaaS platform development, and AI implementation, enabling organizations to thrive in rapidly evolving landscapes. Let's connect to discuss how I can help drive your company's technological advancement and success.